The IsadoraDesign site presents a vast amount of detailed process information to the client, which permits them to engage in the development from first contact. The impression is that there are no secrets, just sophisticated and creative hard work as displayed in the case studies. The cost of each element of a project is estimated upfront as part of the initial request for services.
Two of the five initial content menus focus on areas that although separate, permit the client to make intriguing analyses. The first is various case studies that provide the details of how each design was developed, including client participation. The second, “ThePsychology Behind Powerful Website Design” provides the theory to support the choices for the specific design elements.
The visual presentation is fluid, as in liquid, with screens washing in and out, horizontally and vertically. The colors are basic and stark dominated by a deep purple theme. The initial screen immediately presents case studies, and although a lot of complex information is provided, the ever-present sandwich menu always returns to the initial five menu items.